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Ways to Work Together

I help founders get clear on their positioning, define their message, and build brand systems that attract the right people and support real growth.
Choose the package that fits where you are right now, and reach out to get started.

The Process

01

→ 

Clarity

Know who you are, who you're for, and what sets you apart.

  • Brand strategy

  • Audience Definition

  • Positioning

  • Messaging

  • Your why

02

→ 

Identity

Design that feels like you, and speaks directly to the people who choose your vibe.

  • Logo System

  • Visual Direction

  • Typography

  • Color Palette

  • Brand Guidelines

03

Expression

Be found. Be felt. Be remembered.

  • Website 

  • Marketing Assets

  • ​Logo Animation

  • Illustrations

  • Brand rollout

Brand Visibility
Audit

A review of how your brand shows up online - and what's costing you clients.

Outcome: A clear picture of what's working, what's broken, and exactly what to fix first to start attracting the right clients.

Best for: Founders who want to know why their brand isn't converting

Includes:

  • Website review (first impression, clarity, messaging, call to action)

  • Instagram audit (bio, grid consistency, brand alignment)

  • Google Business Profile check (completeness, photos, categories)

  • Brand messaging review (are you speaking to the right person)

  • 3-5 specific gaps with clear recommendations

  • Priority action list - what to fix first and why

Investment: $397

Timeline: Delivered within 3 business days

Brand Strategy Sprint

Strategic foundation before you invest in design

Outcome: Clear positioning and messaging you can use immediately, plus a roadmap for your next steps.

Best for: Founders who want clarity before investing in design or a website, and need a clear plan for how to position and talk about their business.

Includes:

  • 90-minute Brand Strategy Session

  • Market and competitor research

  • Strategy Brief (audience, values, personality, vision, positioning)

  • Core brand messaging (1-liner + messaging pillars)

  • Ideal client avatar

  • Tagline direction (3–5 options)

  • 30-day action plan roadmap

Investment: $1,600

Timeline: 7–10 business days from kickoff

Optional add-on: Business plan support - starting at $750

Brand Identity Design

A complete strategic brand identity system

Outcome: A complete brand identity system that looks cohesive across every touchpoint and is easy to apply consistently.

Best for: New businesses or rebrands that want a strategy-led identity that feels cohesive and premium.

Includes:

  • Creative direction (mood board + visual direction)

  • Full logo suite (primary, secondary, submark, icon)

  • Custom color palette

  • Typography system with font pairing recommendations

  • One-page brand guide (logo, color, type, usage rules)

  • Web + print-ready file exports (organized and easy to use)

Investment: $3,200–$4,800

Timeline: 4–6 weeks from kickoff to delivery

Range depends on: full brand guidelines vs one-page guide, and whether you want supporting brand elements (pattern, illustration, icon set, textures).

Brand Identity Design + Website

Complete brand system + website

Outcome: A cohesive brand and a premium website that builds trust and guides visitors to take action.

Best for: Businesses ready to launch or level up with a cohesive brand and a website that looks premium and is built to convert.

Includes:

  • Brand Identity Design + System

  • Website strategy (sitemap + page goals + basic user flow)

  • Website design and build on Wix, Showit, or Squarespace (up to 8 pages)

  • Mobile optimization

  • Basic on-page SEO (page titles, meta descriptions, headings, image alt text)

  • Contact form setup

  • Launch support + handoff

Investment: $7,800–$10,000

Timeline: 6–10 weeks from kickoff to launch

Range depends on: page count and complexity, and whether you need copy support (client-provided copy vs copy polish or writing support).

FAQ

Somewhere right now, your dream client is looking for you.

Let's make sure they land on your business.

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San Diego-based brand strategist and designer, working with wellness founders worldwide.
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